Reputation Management Introduction

In today’s age of digital media, the need of maintaining a good reputation among customers is very essential. It won’t be wrong to say that a business can’t survive if it doesn’t  take steps to maintain and manage its reputation. To gain the potential clients the business owners need to develop various strategies from time to time for building their reputation. 

Enjoy this replete guide and inflate your knowledge from basic to advanced, paid to free, all applicable under a single click. 

1.Reputation Management: Control Your Name Google Search By Udemy

The course has been created by Ann Smarty. This course will provide you a step by step method to maintain and manage your online reputation. Over 481 students have already enrolled in this course. 

Topics covered: 

1. Introduction
2. Why we all should care
3. What is pre-emptive reputation management
4. Anatomy of your brand
5. Types of pages that rank in Google. 
6. How to control online reputation
7. Social media accounts
8. Creating impressive vanity search result
9. How to rank your assets
10. Creating new opportunities
11. How to control your image search results
12. Google misspellings & celebrity names

Why this course? 

After joining the course you’ll learn following: 

• You will be able to use google for personal and professional growth. 
• You will learn to manage online reputation easily. 
• You will learn to establish your brand name search results. 
• You will learn to spy on your competitors. 
• You will learn to manage social media effectively. 

Who is this course for? 

The course is for everyone since managing reputation effectively is necessary for all, be it writers, authors, public figures, celebrities, job seekers, business owners etc. 

Rating? 

The rating of this course is 4.2 from 38 learners. 

Duration? 

The course is based on 2 sections, 10 lectures and a duration of 38m.

2.Online Reputation Management: Negative Business Reviews By Udemy

The course has been created by Steve Phillips. This course teaches you different techniques to overcome negative reviews to gain sales. Over 3,081 students have already enrolled in this course. 

Topics covered: 

1. Understanding reputation management
2. Why it’s important
3. Negative business reviews
4. Local listings 
5. Map websites
6. Bury bad reviews in search engine results
7. Earning better reviews

Why this course? 

After joining the course you’ll learn following: 

• You will be able to understand online reputation management. 
• You will learn the necessity of reputation management. 
• You will learn to remove negative reviews. 
• You will learn to boost your business by reputation management. 
• You will learn to include sales and gain happy customers. 

Who is this course for? 

The course is for anyone suffering from negative reviews online. 

Rating? 

The course has a rating of 4.5 from 1,226 learners. 

Duration? 

The course is based on 5 sections, 24 lectures and a duration of 2h 58m.

3.Mastering Online Reputation Marketing & Management 2.0 By Udemy

The course has been created by Sasha Miller. This course simply teaches you to improve your Google SEO. Over 8,803 students have already enrolled in this course. 

Topics covered: 

1. Introduction
2. Why online reputation is vital
3. Do people actually trust reviews? 
4. Reputation marketing vs management
5. Good reputation, no reputation, bad reputation
6. 4 pillars of reputation management
7. Benefits of keyword rich reviews
8. How to rank higher in Google Maps
9. How to outsource
10. Proven reputation management strategy

Why this course? 

After joining the course you’ll learn following: 

• You will learn the necessity of online reputation management. 
• You will learn to optimise your Google business listings. 
• You will learn to gain 5-star reviews from customers. 
• You will be able to select the company to work with. 
• You will learn to create various strategies to maintain reputation. 

Who is this course for? 

The course is for anyone interested to learn the skill of reputation management. 

Rating? 

The course has a rating of 4.4 from 102 learners. 

Duration? 

The course is based on 2 sections, 25 lectures and a duration of 2h 50m.

4.Online Reputation Management For Personal Brands By Udemy

The course has been created by Nader Nadernejad. This course teaches you to maintain a reputation for brands and help them grow. Over 898 students have already enrolled in this course. 

Topics covered: 

1. Introduction
2. Basics of ORM for personal brands
3. Removing negative content
4. Burying negative content
5. Testimonials and reviews

Why this course? 

After joining the course you’ll learn following: 

• You will learn how ORM works for individuals. 
• You will learn the fundamentals of reputation management. 
• You will learn to remove bad reviews. 
• You will learn to maintain a solid brand image. 
• You will learn to audit negative media. 

Who is this course for? 

The course is for anyone who wants to learn online reputation management for individuals and personal brands. 

Rating? 

The course has a rating of 4.2 from 20 learners. 

Duration? 

The course is based on 6 sections, 20 lectures and a duration of 1h 2m.

5. Reputation Management: How To Remove Bad Reviews Online By Udemy

The course has been created by Paul James. This course gives you a chance to learn how you can clean up your online reputation. Over 2,723 students have already enrolled in this course. 

Topics covered: 

1. Introduction
2. Editing the postcard
3. Creating through bad review form
4. Installing the portal
5. Flagging inappropriate reviews
6. Copyright loophole
7. Researching authority sites
8. Using drop my link
9. Advantage of expired domains
10. Running a press release

Why this course? 

After joining the course you’ll learn following: 

• You will gain information about editing postcards. 
• You will learn to bury negative reviews. 
• You will learn to increase your rating. 
• You will learn to boost your online reputation. 
• You will learn to attract more customers. 

Who is this course for? 

The course is for everyone affected due to bad reviews. 

Rating? 

The course has a rating of 4.4 from 149 learners. 

Duration? 

The course is based on 2 sections, 11 lectures and a duration of 1h 3m.

6.Basics Of Influencer Marketing And Online Reputation Management By SkillUp (Free Course)

The course has been framed by Simplilearn. This course teaches you how to influence the market as well as to maintain the reputation in this digital age. Over 1,628 students are already enrolled in this course. 

Topics covered: 

1. Basics of influencer marketing
2. Social media influencing
3. Reputation management
4. Finding influencers
5. Engaging with audience
6. Influencer collaboration

Why this course? 

After joining the course you’ll learn following: 

• You will be able to understand the role of reputation management. 
• You will understand the marketing influence. 
• You will learn various tools and techniques used for reputation management. 
• You will learn to create a mark through your business. 
• You will be able to learn the best quality content for free and earn a course completion certificate. 

Who is this course for? 

The course is for anyone desiring to learn about marketing and reputation management. 

Rating? 

The course has a rating of 4.6 from learners. 

Duration? 

The course includes 2 hours of video lessons. 

7.Online Reputation Management By YouTube ( Free Course )

The course has been framed by Intellipaat. This course provides you the fundamentals of ORM and it’s benefits. There are over 1.2k views on this course. 

Topics covered: 

1. Introduction
2. What is ORM
3. Strategies
4. Services
5. Tools

Why this course? 

After joining the course you’ll learn following: 

• You will learn the fundamentals of ORM
• You will learn the strategies used. 
• You will be able to use the tools for reputation management. 
• You will learn about reputation management services. 
• You will learn the quality content for free. 

Who is this course for? 

The course is for beginners wanting to learn about ORM easily and quickly. 

Duration? 

The course is based on a video of duration 10m.

Summary

These were some of the best reputation management courses available on the web. To maintain individual as well as business reputation is very vital for economic growth. You need to craft your skill of maintaining reputation management to build your business. To save your time we have come up with the best courses you could find. 

Enroll now and start learning. 

FAQ’s

1.What is reputation management? 

Reputation management is the practice of influencing stakeholder perceptions and public conversations about an organisation and its brands. 

2.What is an example of reputation management? 

Reputation management PR might include removing negative online articles about your brand, responding to online customer reviews or using influencer marketing to build positive brand buzz. 

3.What does a reputation manager do? 

The utmost role and responsibility of a reputation manager is to create and maintain a favourable brand image of the company and its products.

4.What are the three phases of reputation management? 

The three phases of online reputation management are Building your online reputation, Maintaining your online reputation and Recovering your online reputation.

5.What are the two types of reputation? 

These are split into two broad categories:

 (a) outcome/capability reputation and 

 (b) behavior/character reputation, which is intended to capture both the economic    and sociological forms of reputation.